Landmark Credit Union Live officially opens this week in the heart of Deer District, adding a new 4,500-capacity indoor venue to Milwaukee’s live entertainment scene.
Celebrating Community
The opening celebration begins this evening with a community event featuring performances from Vinyl Department, DJ Lukewarm, The Steph Lippert Project and Chicken Wire Empire. The event will benefit Grace Weber’s Music Lab, a Radio Milwaukee program supporting music and arts education. Landmark Credit Union Live will continue to partner with Radio Milwaukee on programming focused on education, access and awareness of career pathways within live entertainment. Details on these initiatives will be shared at a later date.
Built for Live Music
A collaboration between Live Nation and FPC Live, Landmark Credit Union Live is slated to host more than 70 events annually, spotlighting emerging talent and national touring artists alike. Beyond concerts, the venue will serve as a community hub for private events and local gatherings.
Landmark Credit Union Live is custom built for live music, featuring state-of-the-art sound and elevated experiences for fans and artists alike. Artists and touring crews will have access to backstage amenities including well-appointed lounge spaces, a gym and a private patio.
Food and beverage options complement the concert experience, with concessions ranging from Koko’s Bavarian specialties and local partnerships with Sheboygan Pasty Co., Third Space Brewing and 3 Sheeps Brewing.
Milwaukee-Inspired Design
The venue pays tribute to Milwaukee’s heritage with special design elements by Blueprint Studio, Live Nation’s in-house global design group, including:
- Drum Wall and “Message in a Bottle” Bar: Inspired by the lore of Drum’s Hollow and Milwaukee’s hidden waterways, these photo-worthy features create immersive moments inside the venue.
- TYME Machine Photo Booth: Created in partnership with naming partner Landmark Credit Union, the photo booth nods to the city’s nostalgic ATM network and gives fans a keepsake on concert nights.
- Custom Art: Artwork throughout the venue by Milwaukee artist Taylor Berman weaves together native wildlife and lake-to-land landscapes celebrating the region’s natural environment. A sheet music mural backstage also recognizes Milwaukee as the longtime home of Hal Leonard, one of the world’s largest sheet music publishers.
Elevated Premium Experiences
Those seeking an elevated concert experience can enjoy premium suites, boxes and memberships, with amenities including dedicated entrances and parking. At the heart of the premium offering is the Vinyl Room, an exclusive lounge open on show nights to premium ticketholders. Inspired by 1970s Japanese listening rooms, it celebrates analog artistry with a DJ spinning vinyl and chef-curated menus.
Economic Investment in Downtown
The venue will bring significant economic impact to downtown Milwaukee and has already created more than 200 jobs across operations, hospitality, security and other roles, with starting wages of $20 an hour.
2026 Lineup
Landmark Credit Union Live hosts its first official performance Feb. 27, headlined by Rainbow Kitten Surprise. The 2026 lineup includes Bossman Dlow, Miguel, Mariah the Scientist, Boys Like Girls, Puscifer, Ari Lennox, Yellowcard and the Fray with Dashboard Confessional, among others. Special events include APFC 23: Milwaukee Fight Night 10 and the Christian Yelich Home Plate Charity Concert featuring Jake Owen. The full schedule is available at landmarkculive.com.
For updates and show announcements, visit landmarkculive.com and follow @LandmarkCULive on Facebook, Instagram and X.
KEY QUOTES:
- Joel Plant, CEO, Frank Productions: “The opening of Landmark Credit Union Live marks an exciting milestone for Milwaukee and its growing music scene. This venue is an investment in the city, driving long-term growth and energy downtown. It will provide a vital space for artists to grow between clubs and arenas, while delivering unforgettable, high-energy experiences for fans night after night.”
- Andrew Newport, Regional Vice President of Operations, Live Nation: “We built Landmark Credit Union Live to be a place where fans can truly lose themselves in the music and have an unforgettable night out. From favorite local bites and craft beer to the art and design touches that celebrate Milwaukee, every detail reflects the spirit of this city. And behind the scenes, we’ve created welcoming spaces where touring artists and crews can relax and feel at home the moment they arrive.”
- Cavalier Johnson, Mayor of Milwaukee: “Milwaukee is justifiably proud of its performing arts scene, and Landmark Credit Union Live is a splendid new addition to our city’s lineup of entertainment venues. Yes, Landmark Credit Union Live will attract notable performers, and, at the same time, it will encourage new activity and development along Vel Phillips Avenue and Deer District. I offer my enthusiastic welcome to this new ‘Landmark.’”
- Jordan Lee, Executive Director, Radio Milwaukee: “Grammy Award winner and Milwaukee native Grace Weber came to us years ago, asking to help connect youth in a city that’s internationally known for segregation. Her program has successfully accomplished that dream year over year, with success stories showing up everywhere from American Idol to Miss Wisconsin while creating new opportunities and career paths for our city’s kids. This program is a true gem in the Milwaukee music community, and our partnership with Landmark Credit Union Live makes it possible to inspire even more young people to explore careers in live entertainment.”
About Live Nation
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts and Live Nation Media & Sponsorship. For additional information, visit www.livenationentertainment.com.
About Frank Productions
Founded in 1964, Frank Productions started as a family-run, full-service concert promotion company in Madison, WI. Frank Productions, a joint-venture partner with Live Nation, offers executive and administrative management to their two national brands, FPC Live and National Shows 2 (NS2). For more information, visit www.frankproductions.com.
About FPC Live
FPC Live, a division of Frank Productions and Live Nation, is a full-service concert promotion company involved in every facet of event management. FPC Live produces and promotes live entertainment events across the country and manages eight owned-and-operated venues throughout the Midwest and South. For additional information, visit www.fpc-live.com.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source newsroom.livenation.com ’
