Love Island USA Season 7 racked up 18.4 billion streaming minutes last summer, became the first Peacock original to hit No. 1 on Nielsen’s overall streaming chart, and turned its cast into some of the most recognizable faces on the internet practically overnight. So when fan favorites like Nic Vansteenberghe and Pepe Garcia pop up at Coachella, word travels fast.
On Saturday, April 11, MemeHouse dropped a carousel of photos from weekend one showing the former Islanders at The Scene — a nine-house livestreaming activation spread across 10 acres of desert during the festival.
In one shot, Vansteenberghe throws up a peace sign in a black Psycho Circus hoodie next to creator Cole Steiner, known online as Cole Train, who’s in a black tank top and chain necklace. In another, Garcia rocks a vintage Heat jersey and backwards cap under the California sun, arm around Steiner with palm trees lining the background.
Fellow Season 7 cast member Cierra Ortega was also on site, giving fans an early look at the compound in a TikTok house tour that quickly racked up over 100,000 likes. But Love Island wasn’t the only world represented. Boxing champion Ryan Garcia, creator Jake Webber, model Suede Brooks, influencer Kate Cassidy, and content duo Johnny and Evelyn Ortiz all came through The Scene as well.
While it’s unclear which of the nine houses the stars spent their time in, the activation they walked into was massive. More than 80 creators, 80-plus cameras, and over 2,500 hours of live programming are spread across themed spaces anchored by names like DDG. “Coachella has always been the place where culture moves first, and The Scene is our answer to what that looks like in 2026,” MemeHouse’s Director of Marketing Sandra Aderibigbe said.
MemeHouse, the 24/7 live-streaming creator compound and production company, has already built a footprint with projects ranging from Ice Spice in Tokyo to A Boogie Wit da Hoodie at Radio City Music Hall. Through its partnership with THE LEAGUE, a celebrity basketball platform that has drawn LaMelo Ball and Michael Porter Jr., it’s also been tied to events featuring Future, Machine Gun Kelly, and Diplo.
Vansteenberghe also made waves beyond the activation. Earlier that weekend, the 24-year-old went viral on Threads after sharing what he called “the rumor going around town” — an alleged leak of Justin Bieber‘s Saturday night setlist. Then on Sunday, a video of Kim Kardashian‘s daughter North West lighting up after spotting Vansteenberghe and girlfriendOlandria Carthen at the festival made the rounds across social media.
The Scene continues with Frequency during Coachella weekend two (April 17-19) and The Dunes during Stagecoach (April 24-26), with live programming streaming on MemeHouse’s Twitch and Kick channels.
This story was originally published by Parade on Apr 14, 2026, where it first appeared in the News section. Add Parade as a Preferred Source by clicking here.
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