Here’s When ‘It’s Not That Deep’ Arrives

Demi Lovato is jumping into the deep end of her new music era with the announcement of a new album arriving this fall.

The singer-songwriter revealed on Monday (Sept. 15) that their ninth studio LP, It’s Not That Deep, will drop on Oct. 24, sharing the project’s cover and a few remarks on Instagram. “this music is a reflection of where i am now,” Lovato wrote triumphantly. “so proud of all the work I’ve done, and now, it’s time to celebrate and have some fun!!!”

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On the front of It’s Not That Deep — which Lovato wrote is the “cover art of my dreams” in her post — the vocalist stands nude, covered by a pink dress still on its hanger as more than a dozen people go about their business in a confusing scene that unfolds around the star. A pair of men play chess, one little boy runs with a soccer ball in his arms, and one woman places a pair of headphones over a man’s ears.

“we created the most beautifully chaotic scene surrounding me, and you know i had to lock the f–k in,” Lovato wrote of the artwork. “and thank you to my lovatics — i love you and i’ll never let you go.”

It’s Not That Deep will mark the Camp Rock alum’s first proper album since 2022’s Holy Fvck, which reached No. 7 on the Billboard 200. While that LP was distinctly rock-inspired, Lovato is reportedly pivoting back to dance-pop on their latest album, as evidenced by lead single “Fast” and follow-up track “Here All Night.”

The project will also mark Lovato’s first album since marrying husband Jordan “Jutes” Lutes, with whom she collaborated on tracks on Holy Fvck. The two musicians tied the knot this past May.

See Lovato’s announcement below.